Marketing

ProfitCube^® and Quotagon enable more focus on profitable business by providing a more detailed market based picture.

Benefits

• Leverage a large pre-packaged library of marketing measures, dimensions, and reports
• Closely monitor distribution channel, quote outcomes, and incumbency
• Closely monitor win/loss ratios on new and renewal business
• Analyze broker, agent, and underwriter profitability
• Correlate quote/submission outcomes with incumbencies, industry groups, coverage, and geography
• Closely monitor and better forecast renewal and lapse rate
• Improve understanding of in force and expiring business mix
• Analyze cross and up-selling opportunities
• Correlate demographic attributes with profitability
• Focus on profitable growth!

Features/Highlights

• Access to the detail behind the summary
• A large pre-packaged library of marketing measures, dimensions, and reports
• Policyholder and coverage demographic dimensions
• Renewal and retention
• In force or expiring business mix
• Closely monitor distribution channel, quote outcomes and incumbency
• Closely monitor quote win/loss ratios for new and renewal business
• Correlate quote/submission outcomes with distribution channel incumbencies, industry groups, coverage and geography
• Closely monitor and better forecast renewal and lapse rates